The times they are a changing....

"This worked when we started our business, so it should work now."  When business slows and sales slump, some business owners and managers start to panic.  They look for quick fixes.  The above quote came from a smart business owner who insisted that what worked in 1982 should work now.  They panic and look for easy solutions rather than creative and effective ones.  Some things still work but many need a new twist at the very least.    Businesses and consumers are smarter, well informed and look for solutions that solve the problem or fill the need.  They don't need the spiel they want the solution.   Bob Dylan had it right, The times they are a changin and you need to adapt or be left behind!